The Windsor Collection

Clients

Ciputra

Service:

Brand Identity

Priceless Moments, Timeless Legacy

Jun 2025

The Windsor Collection

Clients

Ciputra

Service:

Brand Identity

Priceless Moments, Timeless Legacy

Jun 2025

The Windsor Collection

Clients

Ciputra

Service:

Brand Identity

Priceless Moments, Timeless Legacy

Jun 2025

about

The Windsor Collection is a premier real estate development situated in a prime location in Hanoi, Vietnam. Drawing deep inspiration from British architectural heritage and style, the project delivers essential and timeless value to the society's elite.

CHALLENGE
Marking the latest development phase of Ciputra Hanoi, the new collection occupies a rare and prominent central land parcel within the township. The challenge was to translate this prime location into a distinctive brand expression — one that could stand apart from other luxury residences in the area, and capture the elegance, and refined standards associated with British luxury living.

Solution
Brand Concept: Priceless Moments, Timeless Legacy. Inspired by the radiant gemstones of the crown, we translate their brilliance into a signature pattern, color palette, and design principle. Every detail is crafted to elevate daily living into an art form, offering residents an exclusive sanctuary where heritage meets modern sophistication, and every legacy is preserved for generations to come.

credits

Agency

Sedgwick Richardson

Creative Director

Mohammad Fauzi

Art Direction

Tai Nguyen

Designer

Tai Nguyen